This article is going to show you how to get signed to a record label in Nigeria.
Ever since I began my career as a music promoter, almost 99% of artists who contacts me keep asking how they can get signed to a record label in Nigeria.
And for that reason, I thought it wise to write this article and show them just how to do so.
So if you are among those artists, then this article is just for you.
How To Get Signed To A Record Label In Nigeria.
To get signed to a record label in Nigeria, you must be an upcoming artist who is musically talented enough to sail through the auditioning a record label would conduct on you.
But while waiting for such opportunity to present itself you can record a demo and send to record labels and also start up your career independently in the following ways:
- Record a nice song and promote it.
- Performing in gigs.
- Enrol in musical contest or competition.
1. Record a nice song and promote it.
If you want to get signed to a record label, you must make a very nice song.
But after that, don’t just keep the song on your phone for listening pleasure; or transfer it to close friends and family members who will be quick to recommend you.
Rather, invest all your time, energy, and resources into promoting that song in order to make it attract record labels.
You have to promote your song, both online and offline because you never know where the record label representatives are hanging out in their search for upcoming artists.
2. Performing in gigs
You must seize every opportunity to perform in gigs in you want to get noticed by record labels who might sign you.
Whether it’s a local gig in your area, you need to enroll to perform because you never know which record label representative will attend a show to find a talented upcoming artiste.
3. Enrol in musical contest or competition.
Enrolling in a music contest or competition is a very good way of displaying your talent to attract record labels.
Music contests such as MTN project frame can go a long way in helping you attract record labels.
You don’t necessarily have to win before you are exposed to record labels.
All you need to do is give in your best and try to make a name while you are in the contest.
As soon as you leave the contest try to release a track, and if possible shoot a music video and promote it.
The target of record labels in Nigeria.
The target of every record label in Nigeria is to sign a talented musician who will make the kind of songs that are fit for public consumption, so they can make a lot of money from it.
Finding a talented artiste is the first step and once they succeed in doing so; their next step is going to be investing in that artiste.
From studio recording to mass production of CDs, distributing the songs to digital stores, music promotion, and marketing, etc will involve the record label spending money on an artiste.
Now, these expenses will never go for anything as the record label must, in the end, get back their money, and most importantly with so much profit.
So whatever amount of money the record label will spend on you will be gotten back with a lot of profit on it.
For instance, if a record label spends 20 million on an artiste; they will expect to make 50 million back.
Now the biggest problem you are going to have as an upcoming artiste is how to prove to a record label that you are a very talented artiste.
How to prove to record labels that you are talented
Word of mouth or even demos will never be enough to prove to record labels that you are talented.
If you really want record labels to show interest in signing you as their artiste; you need to be at least halfway through your musical career.
According to EME record label’s boss, nothing will make them sign an artist because of how convincing he/she could be with their mouth, and will not take any artist requesting a record deal seriously.
He noted that Eni-ola and Skale had already made a name for themselves before the record label signed them.
This, therefore, means that, if you want record labels to sign you; you must, first of all, make the kind of music that will blow up.
This is because record labels want to see how many fans you have or how many people already love or are listening to your song.