How empire distribution deal works.
Empire distribution deal is the process where an artist partners with Empire as a distribution company to get their songs on streaming platforms like Spotify, Apple Music etc. as well as other retail or download stores. In this deal, it is Empire that handles the technical process that is involved with the distribution, promotion, marketing, and the collection of the royalties or revenues generated from the music streams and sales, which is shared on a percentage basis agreed upon by both parties.
With this kind of deal an artists can avoid being signed to a traditional record label, or in most cases can remained signed to a record label and still earn from a distribution deal with Empire.
Even traditional record labels are also open to sign this kind of deal. An example is YBNL Nation record label in Nigeria which currently has a distribution deal with Empire that even extends to their artists like Olamide, Fireboy DML etc.
The benefits of signing a distribution deal with Empire.
The benefits of signing a distribution deal with Empire is manifold and to me the most outstanding is allowing the artists keep ownership of their work, helping the artist to build a fan base from the already Empire listeners and the ability to explore different distribution options and  choose the ones beneficial to them.
- Unlike traditional record contract, signing a distribution deal will allow you as an artist to still keep full ownership of your work, which means that you are free to market it on platforms Empire cannot reach on your own.
- It is Empire distribution that will handle all the technical process involved in getting your music onto retail outlets and digital stores like Spotify, Apple Music, Deezer, Tidal and many more.
- Everything concerning marketing and promotion of the music will also be handled by Empire, and this in turn helps the artists to reach a wider audience who are already devoted to consuming music coming from the distribution company.
- Signing a distribution deal will give you credibility as an artist, because music consumers who skip listening to upcoming artist due to their low-quality music production will listen to your own knowing that Empire has already rated the music on the high score before deciding to distribute it.
- The revenue sharing favors the artists because even though Empire handles all the technical process of the distribution, they will take like 20 to 30 percent depending on the terms of the deal.
- Empire distribution has many non-exclusive deals which allows the artist to still work with other music distributors or record labels on their other projects while they are still signed to them.
- This reminds me to state here also that the distribution deals only binds a certain project or collection from an artist, example a single, EP remix, or an album.
- Empire also gives the artist access to detailed analytics and monthly royalty report that allows them to monitor their revenue and be certain of the right or exact percentage cut.
You can read the article below and learn how to join the Empire Distribution record label as well as sign a distribution deal with them.