Taculia Records

Though founded in and based in San Francisco, with offices in New York, London, Lagos, and Johannesburg, Empire Distribution is an American record label that has been able to extend it’s reach to Nigeria and Africa as a whole.

Currently so many African and Nigerian artists are signed to Empire records while other upcoming artists in Nigeria are working extra hard to blow into the music industry so as to sign one deal or another with this global record label.

One of the Nigerian artists that has been given the privilege of joining empire distribution record label is the founder and CEO of YBNL Nation in the person of Olamide Badoo.

In this post therefore, we are going to answer the question is Olamide signed to empire and will move on from there to review the essence of this record deal.

Have a nice time reading.

Is Olamide signed to empire?

Olamide is currently signed to Empire Distribution, he disclosed this in 2020 when he took to his social media handles to announce a joint venture deal between his record label, YBNL Nation and Empire Distribution.

This deal does not benefit Olamide alone as it also extends to and benefits all the artists who are signed under his imprint.

It is Empire distribution that handles all the global distribution for albums released by Olamide and other artists who are signed to his label, YBNL Nation.

What empire deal means to Olamide and the whole YBNL Nation.

As big as the breaking of this news was to Nigerians and Africa as a whole, so many people are seeking to discover the real meaning behind this deal.

To me, the deal with empire distribution means that Olamide’s music and that of all the artists he will sign to his imprint YBNL Nation will be able to reach Nigerians, Africans and even people from other continents who are in love with their style of music. Moreover, Olamide will have the opportunity to collaborate with other global artists who are signed to empire distribution.

By identifying with empire distribution, people around the world will take Olamide more seriously, knowing that his music has created such an impact for him to be recognized by a global record label like empire distribution.

This is indeed a chance for Olamide to be more thoughtful and focused on creating the kind of music that will make him stay relevant in the years that are going to come.

This is also a chance for him to make himself more accessible to the music-making process in order to impact Nigerians both home and broad.

Thus, Olamide must ensure he steps-up his style while maintaining whatever style made him unique in the music industry. He indeed has to step out of his comfort zone and challenge every moves he is going to make, keeping in mind that there are so many upcoming artists from Nigeria who are doing much more better than him musically and if given the opportunity might outshine him in the near future.

But I believe Olamide is a Nigerian artist with the potential of weathering any storms that might rise to blow away such an awful opportunity of becoming part of the empire distribution artists, not only here in Nigeria but across the whole wide world.

Olamide and the whole YBNL artists must consider this deal with Empire as the beginning of his career and not the peak.

What is the problem with Olamide concerning this deal?

So many people have been obsessed with Olamide’s use of the Yoruba as the dominant language in his music and so they think this posses a problem for him to globally remain relevant.

As much as I am aware that so many people conclude that language barrier is going to impede Olamide, I also find it hilarious why this did not stop him from getting the record deal at the first place.

And I can firmly draw a conclusion at this point that Empire distribution has understood the population of Nigerians both in diaspora and home, knowing what revenue they are going to generate at the end of the day.