Taculia Records

Getting signed to YBNL Record is a goal shared by many upcoming Nigerian artists, but very few understand how the process truly works. YBNL Nation is not a label that signs artists based on hype, desperation, or random submissions. Artists who get signed usually meet clear industry standards long before a contract is ever discussed.

This article explains what it actually takes to get signed to YBNL Record, what the label looks for, and how artists position themselves for record deals in Nigeria.

Understanding how record labels sign artists

Record labels do not sign artists because they are talented alone. They sign artists because those artists are already showing signs of growth, audience connection, and long-term potential. A record deal is an investment, not a favor.

For a label like YBNL, signing an artist means committing time, money, promotion, and industry resources. Because of this, the label looks for artists who are already doing something right on their own.

What YBNL looks for before signing an artist

YBNL Record focuses on originality, consistency, and cultural relevance. The label is known for working with artists who have a clear sound and identity rather than those chasing trends.

Before an artist is considered, the label usually evaluates music quality, work ethic, performance ability, and the artist’s connection with listeners.

Music quality and artistic identity

Your music must sound professional. This does not mean expensive studios alone, but it does mean clear vocals, proper production, and intentional songwriting. Labels listen for originality, not imitation.

An artist with a strong identity stands out more than someone who sounds like everyone else.

Audience growth and visibility

Labels pay attention to how listeners respond to your music. Engagement matters more than numbers. Comments, shares, live performances, and organic fan support show that people connect with your sound.

An artist who already has a growing audience appears less risky to a record label.

Consistency and work ethic

Releasing one good song is not enough. Labels observe how consistent an artist is over time. Do you release music regularly? Do you improve? Do you remain visible even when nothing is trending?

Consistency signals seriousness.

Industry readiness

Being signed comes with pressure, deadlines, and expectations. Labels want artists who are mentally prepared for growth, criticism, and responsibility.

This includes the ability to perform live, take feedback, work with teams, and represent the brand professionally.

How artists usually get noticed

Artists often get noticed through social media buzz, live performances, producer recommendations, or consistent local presence. In many cases, label attention comes after people within the industry already talk about the artist.

This is why building credibility within the music community matters.

Do record labels accept applications?

Most major Nigerian record labels, including YBNL, do not run open application systems. There is no guaranteed form, email, or DM that leads to a deal.

Signing usually happens after observation, discussion, and interest built over time.

Why shortcuts usually fail

Many upcoming artists look for shortcuts such as paying middlemen or chasing fake connections. These approaches rarely work and often lead to scams.

Real record deals are based on value, not desperation.

Understanding record deals

Being signed is not just about fame. Record deals involve contracts, obligations, and long-term commitments. Artists should understand that signing means partnership, not instant success.

Artists who succeed after signing are usually those who were already disciplined before the deal.

Alternative paths before signing

Some artists build independent careers before signing to labels. This allows them to grow their audience, refine their sound, and gain leverage.

Labels often respect artists who can stand on their own.

Final thoughts

Getting signed to YBNL Record is not about luck or begging. It is about preparation, consistency, and readiness. Focus on building strong music, growing real listeners, and developing discipline.

When an artist is ready, opportunities usually follow.