Hiring a Manager: How It Increases Music Revenue
For many upcoming Nigerian artists, the idea of hiring a manager can feel like a luxury — something only established […]
Record Label, Recording Studio, Music Production, Management And Promotion.
For many upcoming Nigerian artists, the idea of hiring a manager can feel like a luxury — something only established […]
For many upcoming Nigerian artists, earning money from music can feel chaotic. One month a song goes viral, the next […]
For many Nigerian artists, signing with an international label feels like the ultimate dream. We often see Burna Boy, Wizkid, […]
For many Nigerian artists, going global seems like a far-off dream. You hear about streams from the US or UK, […]
African music is now global. Songs recorded in Lagos, Accra, Nairobi, and Johannesburg are streamed daily in the US, UK, […]
Many Nigerian artists release music online and hope the world will listen. But few understand exactly how international streams affect […]
For both upcoming and established Nigerian artists, Spotify represents one of the biggest gateways to global income. But many artists […]
A few years ago, an upcoming Afrobeats artist walked into my office in Lagos, furious. His song was gaining massive […]
Early in my journey as a music project manager in Lagos, I worked with a remarkably talented Afrobeats singer. He […]
In my early days managing music catalog administration in Lagos, I met an extremely talented songwriter who had written on […]